Digital Product Content

Digital Product Content

SMSB Consulting Group—a Walmart Connected Content Partner—delivers rich, appealing Digital Product Content by capturing and editing multiple, out-of-the-box product, and other dynamic views including beauty / hero shots. We provide 360° photography, 3D modeling, and animation output for any range of simple to more complex projects.



Our Digital Product Content services comprise the comprehensive, consistent, and accurate capture of product images and data points facilitating many objectives for our retail clients from merchandising over eCom and mCom touchpoints to in-store loyalty programmes, marketing strategies, shopper behaviour analysis, and store setup.

Our method for processing extensive metadata makes it painless to update and manage product attributes. Services include NFP scraped and output to label, warning information, and romance copy. These items help to build the brand story and fill-out product information.

Enriched Digital Product Content: 1) used with great fluidity across adaptive marketing strategies; 2) interactive and consistent for social media implementation; and, 3) integrated easily within websites as well as mobile and gaming apps, presentations, and in-store signage and kiosk displays.